Published On:
Posted by Levasto India
Mobile Commerce Technologies - Technology
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| Mobile Commerce Technologies |
Mobile commerce is expected to reach $10 B USD by the end of 2013, representing an annual compound growth rate of 39% that will continue over the next five years.
M-commerce growth is driven by many factors including the introduction of the various new use cases involving tablet PC's and the next generation smartphones. In addition, new business models involving social networking, user-generated content, instant messaging, location-based services, search and discovery are all driving a more open environment in which users can share, collaborate and exploit content free from carrier restrictions.
This report analyzes the major mobile commerce vendors, current and anticipated future m-commerce technologies.
Target Audience:
* Mobile Network Operators
* Mobile Software Developers
* OSS/BSS Solution Providers
* Handset and Tablet Manufacturers
* Mobile Payment Service Providers
* Content and Applications Aggregators
* Mobile Marketing and Advertising Providers
* Telecommunications Infrastructure Providers
* Social Commerce Vendors
1.0 EXECUTIVE SUMMARY 5
2.0 INTRODUCTION 7
3.0 ARCHITECTURE OF MOBILE COMMERCE GRAPHICAL USER INTERFACE (GUI) FOR MOBILE DEVICES 8
3.1 GUI AND THE USER INTERFACE 9
3.1.1 HTML EMBEDDED 12
3.1.2 CONNECTION BETWEEN SERVER AND CLIENT 13
3.1.3 GPS MAPS ON MOBILE PHONE SCENARIOS 14
3.1.4 MOBILE COMMERCE SOCIAL FRAMEWORK 15
4.0 MOBILE COMMERCE PLATFORMS ACCESSIBILITY 16
4.1 SYMBIAN AND LINUX MOBILE OPERATING SYSTEMS 17
4.2 WHAT PLATFORMS SHOULD M-COMMERCE APPLICATIONS DEVELOPERS FOCUS ON 21
4.2.1 SYMBIAN 22
1.1 RIM BLACKBERRY 23
4.3 APPLE OSX MOBILE 23
4.4 GOOGLE ANDROID 27
4.5 WINDOWS MOBILE AND PHONE 7 32
4.6 PALM WEBOS 36
4.7 SAMSUNG BADA 37
4.8 EMERGING PLATFORMS 38
4.9 SUCCESSFUL M-COMMERCE CASE STUDIES 39
4.10 SALESFORCE 39
4.11 DEXTERRA 40
4.12 AMERICA'S EMERGENCY NETWORK 42
4.13 CARRIER AND VENDOR ADAPTATIONS 43
4.14 TOPOLOGY AND NETWORK CHANGES 43
4.15 POLICY CHANGES AND ITS EFFECT ON M-COMMERCE 43
4.15.1 OPEN NETWORK MOVEMENTS 44
4.15.2 BILLING PLAN CHANGES 44
4.15.3 INFRASTRUCTURE HARDWARE CHANGES 44
4.15.4 LOCATION BASED SERVICES 44
4.15.5 WIFI LOCALIZED SERVICE HOSTING 44
4.15.6 NETWORK MONITORING CHANGES AND EFFECTS 45
4.16 HANDSET MANUFACTURER CHANGES 45
4.16.1 INTEGRATING NEW HANDSET FEATURES 45
